Archive for the ‘Web Site Design’ Category
Whether you’re just setting up a web site or you’ve been in business for many years, chances are that you’ll eventually have to invest in the services of a web design studio. This isn’t a task for the faint of heart because while there are some phenomenal firms out there, but there are also some really ineffective ones.
Choosing the right one can put your business on the fast track to Internet success, but picking the wrong one can leave you with nothing to show for your time, money and frustrations. The key to selecting the right website design firm for your unique situation is doing your homework. There is a lot more to it than just looking for the cheapest price.
By following these steps, you’ll have a far greater chance of selecting a firm that is the best fit for you.
Look at their website. This may seem like a no brainer, but many people skip it. If a website design firm doesn’t have a website that really catches your attention and draws you in, chances are that they won’t be able to design one for you. Any professional website design firm will take their own website very seriously.
Research their history. Have they been in business for a while? Have they been covered by any major business publications? How about testimonials? Every company will have a few unsatisfied customers, but what you’re looking for is a trend. If several high profile people have great things to say about them, that is a strong indication that they are a solid company.
Talk to their customers. Most reputable web design studio will gladly provide the phone numbers of a few customers that you can call and ask about their experiences with the firm. You can also track down clients from their portfolio.
Look at their process from beginning to end. Does it seem professional and organized or does it seem like they are throwing it together as they go? Most serious website design companies will have a very organized process in place, starting by discussing your specific needs and situation. Many will send you a creative brief, which is basically an in depth questionnaire that collects the information they will need to plan and design your website. They should also have contracts prepared that outline the terms of your project.The more detailed and organized firms are the ones that will meet your needs most effectively.
Consider their size. If you run a Fortune 500 company, a two man web design company may not be able to meet your needs. On the other hand, if you run a start up company and have a small budget, a larger web design company may not be the best to set up a website for you.